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Showing posts with the label Social media .

What is Brand Management ??

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Brand management means application of marketing techniques to a specific product or brand . which enables the value of brand to go up through positive images and awareness so that customer get familiar with the brand . Few Important points for brand management are -  1- Company name 2- Logo  3- Strong impression 4- Value proposition 5- Price 6- Product benefits 7- Customer service How does process of Brand Management works step by step  -  1- Market research 2- Customer Analytics 3- Design  4- Engineering and manufacturing  5- Supply chain management  6- Finance 7- Marketing 8- Communication 9- Sales 10- Sales training and boost up force 11- Forecasting 12- Distribution  Social media advertising , visual merchandising , ATL , BTL these all play a very important role in making a Brand Name .

Promote your brand

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Any brand is a brand when its promoted by an advertisement company . The important roles of advertising agencies  are - 1- So to gain the market value  2- Brand attribute. 3- Its good or bad . 4- Brand identity  5- Brand essence . 6- Brand positioning . "Its not about ideas its about making ideas happen " Some tips to promote brand - 1- Logo is very important it makes your first impression . 2- Creative labeling and packaging . 3- A good website  4- Use SEO & PPC  powers  5- Create Blog  6- Google ads  7- Software development to promote brand . 8- Use Social Media which is like Brahmastra  9- Mobile apps  10- Telemarketing. So i hope it will be fruitful for your brand promotion initiation .